100% Transparency
We are committed to being completely transparent on all ingredients used.
Nothin Hidden, Nothing Added
Made in the U.S.A.
All of our products are handcrafted and packaged in the United States.
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I am loving this foundation! I have tried a few more “natural” loose foundations for years. But I knew they didn’t have the best ingredients. I also never felt like their shades matched my skin. A’del’s loose foundation has 100% been the best I’ve used. I love the shade, and combined with the bronzer stick, I have finally reached the look I’ve always wanted. It applies easily, smoothly, and with just the right amount of coverage. And it lasts all day. I’m in love!
And I am SO grateful for the price point. I’ve always wanted to try other clean products from other companies but couldn’t justify the price. A’del’s price, plus the free shipping, makes me want to try all of their products and stay a loyal customer. Thank you!
I used the color matching service provided and Madeline was spot on! I am loving this foundation. It goes on smoothly and does not settle in fine lines or wrinkles . It looks and feels so smooth on my face. Wonderful product with a wonderful message.
I heard about this product through Relateable, Allie's podcast and I was anticipating to try this product after my existing bb compact runs out. I have to say, this feels so light on your skin and it doesn't collect particles in the wrinkle lines. It makes it look natural and not cakey at all on my skin, which I was looking for so long. I really like the powder format since even small amount covers my whole face. Love the product 👍
I love using with the cream foundation or on days where I don't want to use the cream but I want something on my face.
I bought this foundation because I was searching for cleaner, non-toxic makeup and decided to try this brand. It did not disappoint, as I’m now on my third container. I like that it’s easy to blend out and buildable, yet natural. It can look a little dry in the winter months, but I find that using their hydrating spray as a setting spray helps it melt into the skin. Especially in the warmer months though, it’s my go-to foundation!
We are committed to being completely transparent on all ingredients used.
Nothin Hidden, Nothing Added
All of our products are handcrafted and packaged in the United States.
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